Wildlive!
Category: Business
wildlive! UK provided conservation news and information including field diaries, discussion forums and SMS competitions and alerts to Vodafone live! users. In addition, a range of animal ringtones and wildlife wallpapers were sold on the platform, along with a range of conservation-based Java games. wildlive! - the first conservation-based mobile phone fundraising and awareness-raising portal of its kind - was launched at the Natural History Museum on 11th December 2003 at an event which coincided with FFI's centenary celebrations.